Driven by Excellence,
Built on Partnership
At KGA, partnership isn’t a buzzword – it’s our way of doing business. We champion our brands, support our retailers, and empower our people. It’s a commitment backed by decades of commercial success and a team known for clear thinking, fresh energy, dedication and deep expertise.
Founded in 1990 by Kenneth Green, KGA was born from one clear belief: brands flourish when global strategy meets local sensitivity. With international experience at the heart of the business, Kenneth set out to build something different – a distributor who understands global ambition but listens closely to the nuances of our market with each retailer and each consumer in mind.
That philosophy has shaped who we are today. It’s why emerging and established brands trust us to nurture and accelerate for long term market value.
Firmly focused on growth, but always mindful of the various stages of a brand’s lifecycle, we carefully navigate individual partner needs to maximise the opportunity.
Purposefully fuelled by a diversified portfolio that touches all parts of the market, this allows us to leverage our strength, learn fast and advise wisely. Our strong sense of family values ensures a strong sense of responsibility and cultural sensitivity to protect and nurture our brands and relationships that have remained important to us since the very beginning.
Our Leadership Team
Kenneth’s reputation is unparallelled and along with MD, Brian Stanton continue to foster the Culture and Heritage of success, with a mind firmly on the future.
“Proud to lead a team of exceptional industry talents and partner with the best in the business. Our team’s genuine passion and inquisitive nature set the tone for the collaborative culture, that is unmistakably KGA.”
Alongside Kenneth and Brian, Fleur Nyman (Sales Director) whose inspirational journey from shop floor to boardroom, ensures retail intuition with deep commercial insight, keeping KGA closely connected to partner and customer realities.
Leading the marketing team, Fabien Callens oversees a team of best-in-class marketeers responsible for bringing our brands to life across markets and channels. Focused on developing and delivering impactful brand activity, the team works to maximise investment while reflecting the individuality of each brand.
The most recent addition to the team, Mark Woolley joined as Finance Director. With strong experience across major retailers and family distribution organisations, Mark oversees a team of business professionals enabling the business to operate smoothly, with the agility required in the world of today.
Philip Stokes, a founding member of the company remains on the board, always offering guidance and counsel.
Together the board reflects KGA, warm, people centred and focused on building something meaningful for the long term.
We build brands with confidence and success for the UK & Irish Markets
Pleasure
A business where people matter. We believe in evolution not revolution, and that every day should bring a sense of enjoyment, the work we do, the way we do it, and the people we do it with.
Professionalism
We stay ahead of the game. By understanding what our partners want to achieve, always close to the customer; we advise with clarity and deliver with expertise in one of the world’s most complex and competitive markets.
Integrity
For us, how you achieve something is just as important as the result. We act ethically, think morally, place the customer first, and support our team at every step.
It’s the foundation of long-term trust.
Proudest Moments
A snapshot of the milestones that have shaped KGA – defining our growth, celebrating our people, and marking our impact across the UK beauty industry.
